Brazil is known for many things: breathtaking scenery, beautiful women, and now, the hottest hair treatment on the market: the Brazilian Blowout. Visit vivid and stylish Central Richmond salon IHairBook and see what the fuss is about. A favorite of celebs and curly haired gals the nation over, the Brazilian Blowout is the only professional smoothing treatment that actually improves the health of hair. Through the use of a Brazilian Super Nutrient Complex and a proprietary polymer system, the Brazilian Blowout treatment creates a protective protein layer around the hair shaft that smoothes the cuticle and relaxes the hair. Performed in just 90 minutes without harsh chemicals, you'll have shiny, frizz-free hair that can be washed and air dried directly after treatment and will still hold its smoothness. The treatment can be applied to extensions, freshly dyed hair, and in conjunction with other relaxers and straighteners. Volume won’t be lost, and results last for up to 12 weeks. It’s good to be Brazilian.